Mobile Advertising – Are You Ready?
The world of mobile has taken off and there is more and more that these smart-phones can do. How many people do you know that have a smart-phone? How many people do you know that search on their smart-phone? These…
Which Amenities Should You Have?
Have you ever stopped what you are doing to just look around and see what the competitive landscape looks like? What is it that you are doing every day as a hotel owner? You may think you are operating a…
Your Mobile Marketing Strategy
With the rise of technology and the popularity of mobile devices, the internet is expanding at an unbelievable rate. Mobile traffic is something that most hotel owners are curious about. Most wonder if this where everyone is shifting, why shouldn’t…
What is This Charge?
You are all signed up for Google AdWords (assuming you have done the research to see if you should be advertising online) and you have started to get clicks. Everything seems to be running smoothly until you get your credit…
Improving Hotel Reviews
If you own or operate a hotel or other lodging establishment, you may be concerned about the increasing number of review sites and reviews online. It can be extremely difficult to manage your reviews on multiple sites across the web….
What Are Your Website Objectives?
You are a hotel owner and already have a website or are in the process of building one. There are many things you would like to portray in your website from the text and photos to the design and layout….
Online Advertising – Everyone is Doing it . . . Right?
By now I’m sure you’ve all heard about this thing called they call the internet. Millions of people search online every day. So why wouldn’t your business to be online, right? Having a website is crucial and is very effective…
Franchise Expectations in Local Search
Too many hotel owners are ranting about their franchise’s ability to drive significant revenue to their business as evident by the ever-increasing shifting of brands. Establishments that once flew the Howard Johnson flag have switched to Days Inn who’s sister…
Website Analytics: Read Between the Lines
Website analytics offers you more information about your website’s performance than you probably know or even need. With so many figures and statistics available to you, it can be overwhelming to try and decipher what it all means and whether…
Don’t Just Shoot. …Aim!
Are You a Sniper or an Elmer Fudd? Curious about why I’m using a Sniper and Elmer Fudd? There are too many Elmer Fudds out there who see their “flock” of guests and just point and shoot to throw what…




